Behind the Scenes: Stars in her Eyes
Releasing a new collection always has a mixture of emotions that comes along with it. We spend so many months putting our heart and soul into our designs. 'Stars in her Eyes' is our newest collection of printed and bamboo Yoga clothing. Full of spring colours, supportive fits, this collection is by far our best!
Our 'Stars in her Eyes' campaign shoot was shot with the amazing photographer Britt James from In The Flow. It was a hazy, overcast day that was brightened by all the beautiful prints and colours that define Yogi Peace Club, and of course a group of local girls who shine a light that is beyond beauty. It was a fun day full of all types of personalities to say the least.
The beautiful location was in the heart of the Jan Juc near Bells Beach. With an incredible team of girls. We love working with local yoga teachers.
This campaign features the Patch, Claudia, Tess and Lulu.
Patch has been wearing YPC since the brand started in 2014. She teaches yoga in Geelong and Torquay, however travels the world with her retreats for Divine Journeys. We are planning to collaborate on some events later this year.
Claudia is a yoga entrepreneur. Developing and running retreats under the title State of Salt and yoga studios, she is always living her best life! Her next retreat is coming up in October at Sirromet Wines in Queensland.
Tess and Lulu both work for YPC, but when they aren't working they are in the surf, in Bali or on their yoga mats! Tess is also a yoga local yoga teacher in Torquay.
These photos are also a super sneaky peak of our new our new yoga mats made of recycled plastic bottles and natural tree rubber that launch first week of October.
Let us know what you think of our latest collection! Here are some of our fav pieces and fav photos. Em xx